Want, Without the Hassle of Making

phone calls, driving to the mall, or browsing through mail-order catalogs. A quick keyword or 3, and hundreds of results compete for attention on the screen. Making sure your business is one of those results near the top is a combination of factors: specificity phone database in product offerings, search engine optimization of web content, and links to and from related topics and sites. The only way to get noticed on the internet is to have a listing or presence, be it a dedicated website, ads on relevant sites, or word of mouth. Ads in online magazines, news sites, or e-zines are often cheaper than space in a print publication,

as well as being available to a larger audience than a blog or online magazine can have. a dedicated website . Rates are often available for daily, weekly, or monthly terms, increasing flexibility and allowing more leeway for a tight budget. Word of mouth advertising can be very cheap, but the benefits can be difficult to quantify. Sponsoring web shows like podcasts or webcasts can be a great and cheap way to get word of mouth exposure. Often times, a podcaster will be so excited to get sponsorship that fees can be negotiated for very little,

but be sure to approach a podcaster who has a show related in some way to her business. Don't overlook resources like Google Adwords either, as they can be slightly more expensive than similar options like banner ads, but have been shown to be much more effective than pop-ups, banners or pay-per-view ads. click due to its specific orientation. When a potential customer decides to search for a product you sell, will they find your site or listing? Being specific in the terms used on your site or listing is key, as keywords are what drive search